Finally, we will get your business get more online and offline exposure through monthly press releases. In our experience, an optimized press release can do more for your business – to get actual customers – than any single promotional element alone, and is so underused it is almost funny how much more traffic any business can get from using them correctly.
Unfortunately, so few small business have taken advantage of the opportunity to not only get into Google News, but potentially be syndicated by hundreds of thousands of press release organizations across the globe.
A press release can not only increase the perception of credibility for your company, but can get your business new customers, for the lowest cost ROI of any paid advertising service.
How Can A Press Release Benefit Your Company?
Below are examples of how Chiropractors, Real Estate Agents, Handyman, Catering, and Fitness Training businesses have utilized and benefited from press releases: (Click image to enlarge)
Do Press Releases Work? In a word… YES!
First you must realize that the Yellow Pages are not the number one advertising source for a whole new generation of consumers. Google is. By getting your press release syndicated on Google News you stand a much better chance that these customers will discover your listing rather than your competitors.
Consistent Press Release Marketing is one of THE Most Effective Online Marketing Activities You Can Do For Your Business.
For example, if someone in your city types in “bicycle shop” in your city, they are likely to get many LOCAL results, based on the user’s IP address. The actual results that Google elects to feature are based on many factors including SEO and back linking from other authority sites. That is the power of a good press release! Not only will you receive fresh new direct traffic, but also show Google that you are a major player in your local industry and therefore should be featured on a more prominent location for more overall exposure.
And please do not concern yourself about having an “interesting” story. Anything you are implementing at your place of business can be used as press release. Any new feature or product you are selling. Any new coupon or rebate system you are about to launch can be used as a press release. Maybe someone in your company received new certification, or has been promoted. Even that can be used a a press release. We will help you brainstorm for PR ideas and can even showcase any pictures or videos you have (we can also create videos for your business; contact us for details).
In other words, anything you would want your customers or clients to know about your business, that would persuade them to take a look, is good for a press release and can drive massive new traffic to your company website and/or place of business.
Nothing gets potential new clients on the phone like a well publicized press release!
Here Is What We Can Do For You:
- Consult with you one on one to find out what it is you want to highlight about your company or business..
- Write a profession press release based on your individual specifications.
- Submit the press releases to the major PR services to maximize your chances of making page one of Google News for your specif “keywords”
Press releases are one of the most under used, yet most effective, mediums that a small business can implement. We have a system in place where we can not only set up and write your press release, we can distribute it to multiple distribution services for maximum exposure.
And like all of our oter services it is tied in with your overall SEO program. Press releases work in conjunction with everything else we do for you for maximum and total marketing domination. We do out job well and we do it right.
So now you have the whole story. Now you know what we can do for you, and how. The only thing you need to decide is, do you want us to help YOU, or the guy down the road from you? Because it absolutely cannot be both.
